Why Diffusion W&S?

  • Proven expertise in brand building Over 20 years of experience developing and positioning premium wine & spirits brands.
  • Strong market presence – 8 direct importers leading key regions, plus a strategic multichannel approach in Madrid, Baleares, Costa del Sol and Canarias.
  • Trusted by the best – A powerful portfolio of premium & super-premium brands that have relied on us for years.
  • Deep Horeca connections – Strong relationships with top hospitality groups, ensuring premium placements.
  • Highly skilled team – Experts in wine & spirits, dedicated to maximizing brand success.
  • Endorsed by excellence – Famille Perrin & Albert Bichot entrusts us with their wines, reinforcing our reputation in the industry.