THE GARDENER GIN – “The New Classics”
Contest: A celebration of creativity, elegance and timeless flavour.
Date: May–Oct 2024
In spring 2024, we launched “The New Classics”, the first national cocktail competition for The Gardener Gin, a brand co-created by Brad Pitt, Tom Nichol and the Perrin family.
The contest invited bartenders from all over Spain to reinterpret what a modern classic cocktail should be, using The Gardener’s elegant French Riviera-inspired profile.
Regional rounds took place in Madrid, Barcelona, Malaga & Mallorca, gathering over 40 top bartenders, and culminating in an unforgettable final. A tribute to savoir-faire, balance, and creativity behind the bar.
